Download ebook Analysing Media Texts
Download ebook Analysing Media Texts

Analysing Media Texts by David Parker
Analysing Media Texts
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Author: David Parker
Number of Pages: 104 pages
Published Date: 01 Dec 2003
Publisher: Bloomsbury Publishing PLC
Publication Country: London, United Kingdom
Language: English
ISBN: 9780826464705
File size: 31 Mb
File Name: Analysing.Media.Texts.pdf
Download Link: Analysing Media Texts
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Andrew Burn and David Parker outline how multi-modality theory can be used to analyze texts whicj employ multiple semiotic modes and media, in such a way that a balanced consideration is given to the characteristics of each mode, how they integrate, and how they distribute textual functions between them. The medthods are rooted in a view of significance as dependent on social context, and fulfilling the social and communicative interests of both producers of textual production and use contingent upon digital formats will also be a determining content of the analytical method.

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